Whitepaper: How to pick the right CMS for your business

Your website and mobile presence are the most powerful channels for driving direct leads and traffic to your retail or hospitality business. Selecting the right content management system (CMS) for your website is one of the cornerstones for a business seeking to establish a world-class digital marketing presence. The platform upon which you build your website and mobile presence has a huge impact on your customers’ user experience and on your presence in search engine results – and hence your digital return on investment.