In this session, Erik Newton discussed Google analytics 4 (GA4) Migration and its features that help you understand consumer behavior and interactions. And, he shared the key differences between Universal Analytics (UA) and Google analytics 4.

Milestone has already migrated hundreds of accounts, has a proven playbook, and can manage the migration to GA4 for you. Contact us at sales@milestoneineternet.com to start your GA4 migration process.

Please watch the recap of training.